Logo and Branding Material for Filko

The Challenge

Filko is a cleaning product company that is based in Australia. The company specialises in products for the caravan and boating industries whilst still stretching into other areas. The company is rapidly expanding a there was a need for a new company logo and brand identity.

The Client’s Brief

Filko wanted Adelaide Advertising to create a new, modern logo that reflected what the company does. The logo should visually explain the core offering of the company in a simplistic yet appealing way. Filko also wanted a range of branding and promotional material including;

• Logo design reflecting the cleaning products and business overview
• Business Card Design displaying the contact details to the company
• A banner promoting specialist products for the caravan and boating industries
• A banner promoting cleaning products for RV’s helping to protect them on and off road
• Letterhead and stationary design to keep the brands identity consistent throughout material

The Outcome

Filko now has a strong uniform brand identity across it’s marketing and communication material. The promotional banners have helped to attract new customers at venues and other promotional events.